A fter over a decade of redefining the dining experience with its bold approach to coffee, Noma takes the next step by launching Noma Kaffe—a unique coffee subscription that brings the artistry and craftsmanship of their Copenhagen-based roasting to coffee lovers everywhere.
Over a decade ago, Noma set out to make coffee an unforgettable part of the dining experience—a bold idea at the time. The goal was to see what might happen if coffee, often overlooked, were treated with the same care and exploration as every other aspect of flavor at the renowned restaurant.
Little by little, coffee became a hallmark of Noma’s service. In 2024, curiosity led to a new milestone: roasting the beans used for brewing directly in Copenhagen. With this achievement, it seemed like the perfect moment to invite others to join the journey of discovery, taste, and learning.
Today, Noma introduces Noma Kaffe, a new coffee subscription that brings the same level of attention to detail. Every month, members receive two bags of specially selected beans, each one designed for brewing filter coffee—a method commonly served at Noma. Subscribers will also receive guidance throughout the year, including journals diving into brewing techniques, research trips, and more.
More than just providing a path to consistently delicious coffee, Noma Kaffe sparks curiosity and connects people to a drink that is a daily ritual for millions around the world.
The team at Noma has also begun traveling to coffee origin countries, forging deeper relationships with producers who are closely connected to nature. By expanding knowledge of farming, processing, and trading, they continue to build on the personal connections the restaurant has always nurtured with its farmers.
Noma Kaffe invites everyone to join the coffee journey and to meet some of the most trusted collaborators along the way.
